I'm a creative technologist who bridges design, engineering, and brand. I've led product work, scaled strategies, and shipped performant experiences, combining strategy and hands‑on implementation.
I think in systems and processes. Broken workflows, inefficient handoffs, and organizational bottlenecks are puzzles I can't help but solve. I map dependencies, identify friction points, and design solutions that make complex operations feel simple. Whether it's streamlining creative production pipelines or architecting platforms that scale, I find the patterns that connect everything together.
I've spent over a decade enabling amazing ad strategies and eye-popping creative units for major brands across every vertical including retail, CPG, travel, auto, B2B, pharma, and entertainment. As Director of Creative Technology & Strategy, I product managed platforms that powered new ad formats, personalization engines, and dynamic creative systems that turned campaign concepts into millions of personalized impressions.
On the side, I partner with startups and small businesses on web builds where I design concepts in Figma, architect backend systems, write copy, and ship the final experience, all in the same workflow. I bring that same clarity between creative intent and technical execution to everything from SaaS platforms to e-commerce experiences.
I'm a creative technologist who bridges design, engineering, and brand. I've led product work, scaled strategies, and shipped performant experiences, combining strategy and hands‑on implementation.
I think in systems and processes. Broken workflows, inefficient handoffs, and organizational bottlenecks are puzzles I can't help but solve. I map dependencies, identify friction points, and design solutions that make complex operations feel simple. Whether it's streamlining creative production pipelines or architecting platforms that scale, I find the patterns that connect everything together.
I've spent over a decade enabling amazing ad strategies and eye-popping creative units for major brands across every vertical including retail, CPG, travel, auto, B2B, pharma, and entertainment. As Director of Creative Technology & Strategy, I product managed platforms that powered new ad formats, personalization engines, and dynamic creative systems that turned campaign concepts into millions of personalized impressions.
On the side, I partner with startups and small businesses on web builds where I design concepts in Figma, architect backend systems, write copy, and ship the final experience, all in the same workflow. I bring that same clarity between creative intent and technical execution to everything from SaaS platforms to e-commerce experiences.
Perseus Creative Platform
Product Leadership Scaling $12K to $670K in Annual Savings While Processing $40.6M in Campaign Revenue
Personalization Paths
Building Aki's Core Creative Offering Through Strategic Framework Design
DataLinx AI
Full-Stack SaaS marketing site with Visual CMS & Headless Architecture
Creative Budget Calculator
À La Carte Pricing Tool for Multi-Channel Advertising Campaigns
Jack Bear Honey
Bold Brand Experience for Craft Hot Honey Company
Perseus Creative Platform
Product Leadership Scaling $12K to $670K in Annual Savings While Processing $40.6M in Campaign Revenue
Personalization Paths
Building Aki's Core Creative Offering Through Strategic Framework Design
DataLinx AI
Full-Stack SaaS marketing site with Visual CMS & Headless Architecture
Creative Budget Calculator
À La Carte Pricing Tool for Multi-Channel Advertising Campaigns
Jack Bear Honey
Bold Brand Experience for Craft Hot Honey Company
TECHNICAL
Code & Infrastructure
CREATIVE
Design & Production
STRATEGIC
Leadership & Operations
Director, Creative Technology & Strategy
Inmar Media
- •Thought Leadership: Featured Speaker at Celtra Creative Connect NYC (March 2025) on "Smarter Tech, Better Ads" and optimizing creative operations
- •Strategic Leadership: Served as the technical and creative gatekeeper for the sales pipeline, vetting all high-value custom concepts for engineering and creative feasibility before sale
- •Platform Architecture: Led the Perseus (proprietary creative management and trafficking platform) migration for mid-market campaigns, transforming the team from manual 1:1 production to automated, data-driven creative—projected to save $670K annually
- •Team Enablement: Managed two direct reports and mentored two creative team members on JavaScript and MRAID development, enabling them to work on interactive mobile rich media units and reducing reliance on external engineering resources
- •Internal Tooling: Designed and built Creative Budget Calculator, an à la carte pricing tool for multi-channel advertising campaigns, streamlining proposal generation and eliminating manual pricing errors across the sales planning team
Creative Technology Lead / Sr. Interactive Designer
Aki Technologies
- •Revenue Impact: Enabled $9.5M+ in campaign wins through custom development solutions that secured revenue otherwise at risk—delivering interactive rich media for Fortune 500 brands including Amazon, Pepsi, P&G, and Anheuser-Busch
- •Custom Development: Built 40+ gamified and interactive ad experiences, establishing repeatable frameworks that accelerated production timelines while maintaining creative differentiation in competitive pitches
- •Tech Highlight (Amazon Prime): Engineered a rich media execution using a real-time API to handle live sports data for Thursday Night Football, delivering real-time scores in-ad—generating $1.2M in revenue
- •Platform Scaling: Architected and scaled company-wide display personalization capabilities, enabling the creative team to transition from permutation limitations to dynamic, data-driven creative at scale
- •Innovation: Conceptualized ad products that increased average deal sizes 30–50%, differentiating Aki's offering in competitive pitches
Senior Interactive Designer & Developer
Tapad
- •Designed and developed innovative rich media and interactive video ad units across programmatic landscape for major brands
- •Executed multi-million dollar creative concepts for top-tier accounts including Google, Walmart, Home Depot, BMW, and Capital One
- •Developed highly interactive mobile executions (games, quizzes) optimized for iOS and Android
Creative Consultant & Full-Stack Developer
Independent Consultant
- •DataLinx AI: Built full-stack SaaS marketing site using Next.js, Tailwind CSS, and Contentful
- •E-Commerce: Developed custom Shopify themes for D2C brands (Jack Bear Honey) and complex WooCommerce platforms with product configurators for B2B suppliers
Front End Engineer / Designer
xAD Inc.
- •Built complex data visualization dashboards using SASS; established initial UI patterns and design systems